Why Organic Search Engine Optimization?

Organic search engine optimization or SEO is almost imperative nowadays to make your website highly visible in the large search engines (Google, Bing, Yahoo). Each and every day, many search request for products and services are made in the search engines. These search requests consist out of key phrases. The search engine thereupon displays the ‘organic’ search results on the left hand side of the page for the key phrase used.

The searcher searches as follows:

• A search engine is selected
• Key phrases are entered
• The results are viewed
• The searcher clicks on a relevant result
• Action is being taken

What are organic search results?

The organic search results are the results shown on the left hand side of the search engine. These are also called natural or unpaid search results. On the right hand side the sponsored links are shown, or the paid search results.

Research has shown that free organic SEO is far more effective in sending higher numbers of better qualified traffic to your site then the sponsored links. An easy explanation for this is that we read from (top) left to (bottom) right and that therefore our eyes are drawn to the top left hand side of the page first.

Furthermore it has been established that the overall conversion rate of the organic results is higher and that more traffic occurs. This means ranking in the organic search results is significantly more long-term revenue than using sponsored links.

Advantages of organic search engine optimization:

• More long-term revenue
• Higher number and frequency of clicks
• More traffic
• High conversion

What can Grizzly New Marketing do for you?

Grizzly New Marketing advices on, implements and maintains SEO campaigns. Our working method consists of: determining your objectives, key phrase analysis, SEO advice, search engine friendly (SEO) texts, SEO implementation, monitoring and maintaining.

Organic search engine optimization is not a static process. Search engines are always improving their method of search engine ranking. This means obtaining and retaining high search engine rankings a continuous and dynamic process that requires expertise. This is an expertise that Grizzly New Marketing has achieved through more than ten years of experience since our start in 2001.

Contact us

Are you interested in organic search engine optimization of your website? Please fill in the information request form or call us at: +31 (0) 76 520 02 58.